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Channel: Comments on: Is relationship building the key to customer loyalty?
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By: Editor, Driving Retention

HBR doesn’t try to indicate that relationship building isn’t key to building customer loyalty, but rather that “it is the nature of the relationships that matter.” Both B2C and B2B relationships are...

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By: Jack Dempsey

Thanks for identifying this super articles. Both provide opportunities to dig in and assess sales. Part 1 – This is an excellent blog and should be circulated to sales managers and sales trainers...

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